about us

When you work with Checkbox, you are not just hiring an accountant or a CPA firm. You’re working with a strategic partner who will be involved in the future success of your business – not just its financial history.

Your Checkbox Team

Fred Crooks Profile Picture

Fred Crooks

CPA & Non-Profit Expert

Fred has more than 20 years of experience as a CPA doing business consulting and coaching. He has a passion to help business owners increase the profitability and the value of their businesses.

bill simi

Bill Simi

CPA & Non-Profit Expert

Bill believes that great service begins with good listening, and his priority is to listen to your concerns. His extensive experience includes particular expertise in strategic performance management for commercial and non-profit organizations.

Checkbox is passionately committed to serving closely held small to medium sized businesses and nonprofit organizations in a wide range of industries and in all areas of the social sector. I am always appreciative that Bill and Fred take the time to educate my business clients on how to improve their profitability and financial ratios. Quite often my clients have had CPA’s that prepare the tax returns and financial statements and hand them back to the client and the client truly doesn’t have an understanding of these documents and how it relates to the profitability of their business. I admire their business coaching style.

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Janet Moynier

First Bank

 

1420 Rocky Ridge Drive , Suite 130
Roseville CA 95661

916.782.8500