Having Your Business Stand Out Within Social Media

Having Your Business Stand Out Within Social Media

Business Advisory, Marketing
By Fred Crooks Businesses worry on how to make themselves stand out within social media due to the Internet being a competitive place to have your business stand out in. With a few tips, you can have your business be more recognizable amongst your other competitors. Start by creating a name or URL that includes the search terms that you want people to find you by as well as having a catchy name that people will remember. You don't want a name that is difficult for people to search for due to the Internet being so broad. Make sure there is consistency within your name and URL if you are using different social networks as well as websites. On the social media sites, include a brief information paragraph about your business…
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Are You Managing Your Brand Correctly?

Are You Managing Your Brand Correctly?

FREE Business Tools: Learn the Secrets, Marketing
Brand management is key to business success! You want your clients or customers to see your brand, logo, or design and instantly recognize who you are AND what you do. The second requirement is much harder to determine than the first. Many businesses can recognize the logo design or brand, but when asked specifically about what that company does, they hesitate… “Is it a car brand? Or a tire brand?” Think back to how many times you have watched a commercial on television and really thought to yourself, “What an awesome commercial!!” Can you remember what the commercial was for? Or the brand? Awesome marketing, poor execution of the brand awareness and recall. Brand recall is IDEAL for top-of-mind awareness with marketing. For a person to recall your brand in…
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